LØCI have teamed up with the groundbreaking stylist Ilaria Urbinati in creating three exclusive styles made from our unique blend of ocean recycled plastic. Each style gives a subtle hint of elegance with her hand-designed floral print.

Ilaria Urbinati Signature

Hollywood Reporter’s Most Powerful Stylist

Throughout her career, Ilaria has been recognised as a creator who has reimagined fashion time and time again, working alongside clients such as Dwayne “The Rock” Johnson, Ryan Reynolds, Tom Holland and other influential talents for major red carpet events.

Ilaria has also been featured in The Hollywood Reporter’s “Most Powerful Stylists” list six years in a row, and most recently named their "Most Influential Stylist of The Decade”.

"Collaborating with LØCI just made so much sense for me. Simple low-top sneakers have always been my go-to both for myself and to style on my clients, and it was fun getting to create my own version. I also just love everything the brand stands for, that they are contributing to the planet, not taking away from it. And as a bonus they’re some of the most comfortable sneakers I’ve ever put on in my life!"

Fashion. Collection.

Handcrafted with a touch of elegance, the floral design brings in a pop of colour while maintaining its fashion-forward signature.

Each colourway gives you that edge whichever way you go.

For Her >         For Him >

Material. Style.

As with everything we create at LØCI, this collection is crafted with the planet in mind.

Made from our exclusive blend of ocean recycled plastic sourced from the Mediterranean and the Atlantic coast of Africa each pair ensures we leave a positive footprint in every pair made.

We use cork for our insoles and midsoles due to it's unique set of properties, not found in any other naturally existing material. It's lightweight, comfortable, moldable, hypoallergenic, soft and buoyant⁣. It's the best of nature at your feet.

We use bamboo and recycled nylon for the lining of our sneakers. A natural material that is light & breathable through summer, while keeping you warm in the winter.

Natural. Comfort.

Like all LØCIs, these sneakers feature a water-resistant, breathable, classic design to give maximum comfort and wear. A cork insole made from recycled foam and a natural, hypoallergenic flexible cork ensures the sneaker is always antibacterial, and virtually odour free.

The bamboo lining gives a naturally soft texture, providing optimum cushioning all year round. The lightweight, ethically-sourced rubber outsole provides extra durability and a non-slip grip.

For Her >         For Him >


LØCI is proud to be donating 10% of profits from this collection to the Sheldrick Wildlife Trust, a leading wildlife conservation charity which rescues and rehabilitates orphan elephants in Kenya and helps them back to the wild.

To ensure these orphans have a safer home to return to, the Sheldrick Wildlife Trust adopts a rounded approach, with a wide range of projects working hand in hand to tackle the threats to Kenya’s wildlife, and to create long-term, sustainable solutions.

About Ilaria Urbinati

"The Most Influential Stylists of The Decade"

Ilaria Urbinati was born in Rome and raised in Paris. She started out in fashion as a buyer for high-end boutiques Laura Urbinati, Satine, and Milk, being the first to bring many top European designers to the west coast. This led to the opening of her own store Confederacy, where she collaborated on a line of perfectly tailored suits prominently worn by Ryan Gosling’s character in Crazy, Stupid, Love, which sold out almost immediately.

She went on to create successful capsule collections for Eddie Bauer, Montblanc, The Mighty Company, Rebecca Minkoff, London Sock Company, Roots of Fight, and a line of suits with Strong Suit exclusively for Nordstrom. She has had partnerships with Porsche, Walmart, and David Yurman. Her ability to consistently get red carpet clients on every best-dressed list led to her being featured on The Hollywood Reporter’s “Most Powerful Stylists” list six years in a row, on the cover three years in a row, and was recently photographed alongside her client Dwayne Johnson for their “Most Influential Stylists of The Decade” issue.

Ilaria has been profiled repeatedly on her image maker acumen in industry leading publications such as The New York Times, Washington Post, Los Angeles Times, Vanity Fair, Vogue, Forbes, and GQ. Ilaria combines her experience as a writer with her trustworthy voice as a tastemaker and passion for making people feel their best.

Ilaria Urbinati Signature

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