The Future Starts Now

We're challenging the traditional status quo that puts profit before the planet.

We launched LØCI with a mission to disrupt the fashion industry and its use of animal products.

We're supporting issues and working with grassroots charities to reverse the tide of global decimation of wildlife we can protect the future of all biodiversity.

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We Protect.

The decline of biodiversity caused by humanity’s exploitative economic systems has resulted in the depletion of food sources for every species In the world, including humans.

Working with Grassroots charities to share their message and take direct action against the issues enables greater protection of the natural ecosystem in allowing biodiversity once again to flourish.


Tourism can be a powerful tool in the fight for the conservation and development of sea life habitats. In supporting and encouraging local tourism that supports conservation, we can also introduce everyday visitors to the beauty and importance of land and marine life.

Wildlife populations have fallen by more than two-thirds over the last 50 years. In supporting the United Nations goal of protecting 30% of land and marine environments by 2030 reversing the biodiversity loss and allowing all to thrive.

Securing a future.

The work we are doing is about protecting future generations to come. If we are all doing our little bit, collectively we can build a better place to live, work and thrive.

We are using cutting-edge innovative approaches and manufacturing techniques to make a better, more sustainable and eco friendly product.

After all, the best way to predict the future is to invent it.

Our heroes

Every pair of sneakers saves 20 plastic bottles from entering our oceans and landfills, allowing us to create sustainable luxury and create a better lifestyle for future generations. We support Mission Blue, See Turtles, British Divers, and Sea Shepherd, amongst others – our inspiring partner's campaign for ocean preservation, helping protect vulnerable species, and maintaining the health of our seas.